Natra at ISM 2024: making room for product discovery

At ISM 2024 in Cologne, Natra presented its products in a stand developed with noisySTUDIO. Live cooking demonstrations gave visitors a way to discover different uses for chocolate.

The space supported that activity and made room for conversations with the team. Product presentation becomes more useful when visitors can see an application and ask the people behind it a question.

Architecture and the tasting experience followed the same brief: keep the product, and the people explaining it, at the centre.

Thank you to the Natra team for its trust and collaboration.

Planning your next exhibition? Let’s talk about what the space needs to do.